Google Search Console Products Updated
Tech giant Google changed how it evaluates and reports errors in product structured data. The Google Search Console products update was announced on Tuesday, December 28th. The development means users...
View ArticleHow Can I Optimize My Law Firm Website?
Gone are those days when people relied only on personal recommendations to find a lawyer. Now, Google is that trusted friend that recommends lawyers, and reviews serve as word-of-mouth. Many lawyers...
View ArticleLaw Firms – 7 Content Marketing Tips for Lawyers
There are many things that lawyers must know about running law firms. First, they need to be experienced in the practice of law. Legal practitioners must know the basics of human resource management,...
View ArticleYahoo-MikMak Partnership to Offer Multi-Retailer Checkout for Ads
Yahoo took a deeper dive into e-commerce with a new partnership with the retail brand MikMak. The company announced the partnership on Thursday, January 6th. The Yahoo-MikMak partnership will offer...
View ArticleLawyer SEO: 7 Tips You Should Know
Today’s world is so evolved that everyone has a digital identity and leaves behind digital footprints. This is true for your clients and those you’re trying to attract as a lawyer. More and more people...
View ArticleLaw Firm SEO Ranking: The Importance of Keywords
Practically all businesses have gone digital, including almost every law firm in the country.. Everyone is taking their business to the internet to benefit from its multiple advantages. Establishments...
View ArticleMarketing: Social Media vs. Email for Law Firms
Marketing has always been an efficient promotional and sales strategy for law firms and other businesses. Whether through advertising, referral programs, conversational marketing, social media...
View ArticleContent Marketing for Law Blogs: 7 Benefits
Content marketing is quite popular these days in businesses. A lot has changed around how marketing is done, and not staying updated could be costly for businesses irrespective of their sizes. At one...
View ArticleLaw Firm Marketing: The Importance of Calls to Action
Many lawyers and law firms are buying into digital marketing strategies. For example, in a 2018 survey by the American Bar Association, 77% of the respondents stated that their firms have websites....
View ArticleLaw Firms: Marketing Tactics that Work
According to Statista, there are over one million lawyers in the United States. Another report states that 46,887 law firms are in the U.S. as of 2022, an increase of 0.7% from 2021. These numbers show...
View ArticleLaw Firm Marketing Funnel: Client Personas
Law firm marketing is different from how it used to be years ago. In the past, marketing was predominantly done using billboards, newspaper ads, fliers, etc. However, with the evolution of digital...
View ArticleMarketing Strategy vs. Marketing Plan for a Law Firm
A law firm owner who wants their marketing efforts to pay off must have a strategy and plan. If you already have both, you must constantly revisit and update them to meet recent trends. But is a...
View ArticleShould Law Firms Always Utilize PPC?
As a law firm, having a solid online presence is essential. Your potential clients must be able to search your name and find your law firm, click the clink and get in touch with you immediately....
View ArticleInvesting in SEO? 4 Compelling Reasons for Law Firms
The importance of new clients for law firms can not be overemphasized, and SEO can help with that challenge. Law firms in Greenville, SC, need clients to grow and survive. With technological...
View ArticleWhat Type of Website Design Does My Law Firm Need?
Few industries are as competitive as the legal space. Gone are the days when there were only a few lawyers in the US. Now, thousands of attorneys are competing for fewer clients. Every lawyer should...
View ArticleService Area Pages: What Are They and When Are They Used?
Local search engine optimization (SEO) is an effective way to promote your law firm. Service area pages, commonly referred to as “area served” pages, can help you improve your search engine...
View ArticleLaw Firm Content Needs: Evaluation
Content marketing for law firm websites is essential for various reasons. First, content helps generate and nurture leads to drive awareness and get new clients. So, it’s not surprising that several...
View ArticleWeb Design Services: Wix vs. WordPress
The internet is the go-to platform for new information every time, making web design services a key consideration for a business. That’s precisely where potential clients turn to when searching for the...
View ArticleHow Does Social Media Help Law Firms?
Social media marketing is a powerful tool for law firms to reach prospects and clients. Originally, social platforms were invented for social interactions. But now, businesses are adopting it as an...
View ArticleSchema Markup: What Is It and Why Is It Important?
Maybe you’ve heard the words schema, structure data, or schema markup in conversations. This innovation is one of the latest search engine optimization (SEO) evolution. Although it is the least...
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